The What They Think educational video series continues as Cary Sherburne talks with Canon Solutions America’s http://csa.canon.com/ Senior Marketing Executive Buddy Mountcastle about trends and challenges the transactional and direct mail markets are facing. A major challenge these industries are dealing with is tracking individual pieces through the mail and print streams while also maintaining the data’s integrity. Canon Solutions America and its partners work to save clients’ money while also providing a complete end-to-end mailing solution that provides complete compliance.