This episode of the Ecommerce Coffee Break Podcast features a conversation with Michael Epstein, Co-CEO and CMO of postpilot.com. We discuss how direct mail is making a comeback and why you should use it as a marketing strategy to boost your sales.
On the Show Today You’ll Learn:
– The marketing channel with a response rate 28 times higher than any other channel
– Understanding Direct Mail: Formats and Delivery
– Effective marketing promotions and strategies for Direct Mail
– Designing a successful postcard campaign
– The value of hand-written postcards
🎧 Listen or watch now at https://www.clauslauter.com/new-marketing-strategy-for-shopify-direct-mail/
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