Originally aired on June 6, 2023.
This summer will be one of the most competitive in recent memory. Consumers have access to more choices and better prices than ever. How will you get your local business in front of customers and earn your share of summer spending? Retailers of all sizes use direct mail to break away from the pack and attract customers into their stores. REI will certainly use direct mail this summer, and you can too. The Bicycle Cooperative and SmartEtailing have joined forces with the NBDA to offer high quality direct mail at affordable prices. Please join us for this short and informative webinar to learn how direct mail should complement your digital marketing efforts for an all-encompassing summer strategy.