⭐⭐⭐⭐⭐ Episode Links ⭐⭐⭐⭐⭐
🔗 Sign up for a free Postalytics account
https://app.postalytics.com/register/
⭐⭐⭐⭐⭐ More from Roy ⭐⭐⭐⭐⭐
🎫 BTMSinsiders: Streaming Library of Copywriting and Marketing Courses
https://www.BTMSinsiders.com/bundles/btmsinsiders-all-access-pass?utm_source=btms-daily&utm_medium=content&utm_campaign=organic&utm_content=20230714
☕ Wanna say “thanks” for this episode? Buy me a coffee…
https://www.buymeacoffee.com/royfurr
📧 Subscribe by Email
https://www.BreakthroughMarketingSecrets.com?utm_source=btms-daily&utm_medium=content&utm_campaign=organic&utm_content=20230714
📺 Subscribe on YouTube
https://www.youtube.com/user/royfurr?sub_confirmation=1
🎧 Subscribe to the Podcast
https://breakthroughmarketingsecrets.captivate.fm/listen
🏆 Roy Furr, Fractional CMO & Copy Chief for Direct Response Marketers
https://www.RoyFurr.com?utm_source=btms-daily&utm_medium=content&utm_campaign=organic&utm_content=20230714
⏱ Chapters:
00:00 – Dennis, direct mail is dead — right?
00:43 – Who is Dennis Kelly?
01:08 – Let’s break this down…
07:17 – I think this is super-cool tech… AND a really smart addition to any marketer’s toolbox…
14:50 – Let’s talk about results…
18:34 – Traditional direct mail worked best in high quantities…
21:25 – What does the tracking and analytics look like?
22:15 – I have an objection…
26:16 – So is this just generic postcards going out?
31:23 – What are the customization and personalization options?
34:01 – How does this integrate with online marketing tools? CRMs?
38:42 – Can you also do more traditional “broadcast”-style mailings with Postalytics?
41:31 – How does it look like for agencies?
45:05 – Get more from Dennis Kelly! [More Resources]
Okay, so direct mail automation is crazy-cool technology…
It used to be that if you wanted to send direct mail, you’d have to either seal and stamp everything yourself (a HUGE time-suck)…
Or you’d have to send thousands of pieces of mail at a time, MINIMUM.
Today’s episode completely flips that on its head.
And this is a technology pretty much any smart online marketer should seriously consider…
Because when you can send targeted direct mail to the right people AND be contacting them online…
Your profits can jump DRAMATICALLY.
And Postalytics is direct mail automation software that basically lets you send direct mail like email…
Behaviorally-triggered, one-at-a-time, and completely customized to the individual recipient.
All the best email automation, autoresponders, and account management messages can now be done through direct mail — and received in a far less-cluttered and harder-to-ignore inbox.
Check it out…
Direct Mail Automation w/Dennis Kelly, Postalytics CEO
Yours for bigger breakthroughs,
Roy Furr
#postalytics #directmail #directmailautomation #directresponse #directmarketing #directmailmarketing #offlinemarketing #mailmarketing #directmailautomationsoftware #crm #accountmarketing #behavioralmarketing #directmailtips #marketingautomation #directmailagency